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Design · practical program

Advanced Graphic Design

Develop typography, layout, identity and campaign design skills through structured critique.

16 weeksLive online + studio practiceBeginner to intermediate

Created for practical learners by SKILO Academy

Course outcomes

What you’ll learn

  • Apply hierarchy, colour, typography, grids and composition deliberately
  • Develop brand identities and flexible logo systems from a clear brief
  • Create posters, campaigns and reusable social-media design systems
  • Prepare accurate files for print and multiple digital formats
  • Edit and composite images and explore motion and AI-assisted concepts
  • Present a professional portfolio case study and complete brand system
Full syllabus

Course content

14 modules · 56 lessons
Module 01Design Fundamentals4 lessons
  • Understanding purpose and audience
  • Contrast, balance, repetition and alignment
  • Visual hierarchy
  • Reviewing and improving a design
Module 02Colour Theory4 lessons
  • Colour relationships and combinations
  • Mood, meaning and brand use
  • Creating useful colour palettes
  • Colour contrast and accessibility
Module 03Typography4 lessons
  • Font categories and selection
  • Pairing and organising type
  • Spacing, alignment and readability
  • Creating expressive typography
Module 04Layout and Composition4 lessons
  • Grids and spacing systems
  • Organising text and images
  • Directing the viewer's attention
  • Designing for different sizes
Module 05Brand Identity Design4 lessons
  • Research and creative direction
  • Brand strategy basics
  • Colour, typography and visual language
  • Creating a consistent identity system
Module 06Logo Design Systems4 lessons
  • Logo types and concept development
  • Sketching and refining ideas
  • Logo variations and responsive use
  • Preparing a simple brand guide
Module 07Poster and Advertising Design4 lessons
  • Building a strong visual idea
  • Typography-led posters
  • Campaign layouts and ad formats
  • Creating visual impact without losing clarity
Module 08Social-Media Design Systems4 lessons
  • Designing posts, stories and reels covers
  • Creating reusable templates
  • Maintaining brand consistency
  • Adapting designs for different platforms
Module 09Print Design and Production4 lessons
  • Flyers, brochures and business stationery
  • Page size, margins and bleed
  • Colour modes and image resolution
  • Preparing files for professional printing
Module 10Image Editing and Compositing4 lessons
  • Correcting colour and lighting
  • Removing and replacing backgrounds
  • Combining images naturally
  • Creating campaign-ready visual effects
Module 11Website and UI Visual Design4 lessons
  • Designing clear webpage sections
  • Buttons, cards and interface elements
  • Responsive layout concepts
  • Creating a website mock-up
Module 12Motion and AI-Assisted Creatives4 lessons
  • Motion-design fundamentals
  • Planning short animated advertisements
  • Using AI to explore visual concepts
  • Editing and improving AI-generated assets
Module 13Portfolio and Client Presentation4 lessons
  • Understanding a creative brief
  • Presenting concepts and design decisions
  • Handling feedback and revisions
  • Building a professional portfolio case study
Module 14Final Brand Project4 lessons
  • Select or create a brand
  • Develop its identity and design system
  • Create posters, social posts and a website concept
  • Present the complete project professionally
About this program

Design systems, not just decoration.

Develop strong visual-design skills and learn how to create professional identities, posters, campaigns and digital experiences. Beginners establish the fundamentals before progressing to advanced portfolio work.

Final practical project

Create a portfolio-ready brand identity with a logo system, typography, colour palette, campaign designs, social-media assets and a website visual concept.

Before you begin

Requirements

  • Beginners are welcome; no professional design experience is required
  • A laptop or desktop computer suitable for design software
  • Access to Adobe Photoshop and Illustrator or agreed alternatives
  • Time to practise, respond to critique and refine visual work
Made for you

Who this course is for

  • Beginners who want structured professional design foundations
  • Working designers who want to strengthen systems and presentation
  • Content creators and marketers improving their visual skills
  • Freelancers preparing a stronger portfolio for client work